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Concept project · Pakistan
Mehr Organics.
A fictional organic skincare brand concept designed to make ingredient care feel modern, warm and clear.
Beauty & skincareFictional demonstration brand
Concept projectFictional demonstration brand, created to show our capabilities. Not a client engagement.
01 — The opportunityPakistan
The creative brief.
Show how a skincare brand can explain ingredients simply while still feeling warm, modern and desirable.
Our approach.
Clear ingredient storytelling paired with warm, tactile imagery and a friendly, knowledgeable tone of voice.
- Brand positioning
- Verbal identity
- Content creation
- Social strategy
02 — Concept creativeFictional brand exploration
Care, clearly
Care, clearly
An ingredient-first education series that keeps skincare simple.
Made for your rhythm
Made for your rhythm
A routine-led campaign built around morning and evening rituals.
Results.
Fictional demonstration brand. This concept demonstrates creative direction and deliverables; it is not a client engagement and has no real-world performance results.